// signal(daily)
The daily briefing for AI marketers, growth hackers, and operators.
// computing(∑)
LIVE847
∑ sources
0.47%
σ signal/noise
t₀ today 2026-01-16
LIVE
Rethinking Complexity in Martech with AI
Highest rated content by Scott Brinker Read time: 4 minutes · Marketing
Score: +3970
AI added 1,200 new vendors in 2025 despite consolidation predictions, bringing the total to 5,384 tools (Scott Brinker). AI-enabled "Context Engineering" (bundling data + permissions) is replacing simple prompt engineering. 60-70% of customer queries are now resolved by LLM-backed bots, but "agentic buyers" are using AI to bypass sales funnels. Tactical implication: Audit your "Answer Engine Optimization" (AEO) strategy by structuring public pricing and FAQs for agentic crawlers, not just humans.
Build an AI Business Agent with Google ADK and Universal Commerce Protocol
by Shubham Saboo Read time: 4 minutes · Marketing
Score: +3580
Google ADK and the Universal Commerce Protocol (UCP) enable "business agents" to autonomize e-commerce transactions. The open-source `awesome-llm-apps` repo (88k stars) now includes a "Business Agent" template using Pydantic for structured outputs. UCP standardizes how agents discover and purchase products, bypassing traditional APIs. Tactical implication: Clone the `google_adk_crash_course` starter kit to build a prototype agent that can "buy" from a UCP-compliant mock store.
Make Your Sales Kickoff the Party of the Year
by Salesforce Read time: 4 minutes · Marketing
Score: +2180
Great Sales Kickoffs (SKOs) prioritize interactivity over "boring slides." Salesforce recommends "Rock, Paper, Scissors Extreme" tournaments and "Shark Tank Fail" pitches to break silos. Sample 2-day agenda includes customer panels, industry trend sessions, and specific "roundtables" for strategy. Tactical implication: Replace 50% of your SKO presentation time with facilitated workshops using the "Shark Tank" format.
t₋1 yesterday 2026-01-15
How the Automation Spectrum Moves the Needle on Your Agentforce Marketing Use Cases
Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3910
ListEngage deployed 50+ Agentforce implementations using a 4-tier 'Automation Spectrum' ranging from deterministic rules to autonomous triggers. The 'sweet spot' for immediate ROI combines deterministic triggers (e.g., lead score) with agentic execution (e.g., drafting personalized outreach). Tactical implication: Audit current 'human-in-the-loop' workflows and move one 'research-heavy' task to Tier 2 (Deterministic Trigger → Agent Execution) this quarter.
New Forrester study: Fragmentation is killing AI ROI
by Miro Read time: 4 minutes · Marketing
Score: +3520
A 2025 Forrester study of 500+ leaders reveals 75% believe current AI tools focus too much on individual productivity rather than team outcomes. 69% report friction from tool switching, while 83% demand shared AI canvases for collaboration. Tactical implication: Consolidate AI adoption around shared workspaces (like Miro or Notion) rather than individual chat interfaces to reduce context-switching costs.
AI & SEO Crawlability Tester Tool Review
by Chris Long Read time: 4 minutes · Marketing
Score: +3030
Chris Long highlights the 'AI & SEO Crawlability Tester', a tool designed to simulate bot behavior and identify blocking issues for LLM scrapers. Ensuring crawlability is critical as AI search engines become primary traffic drivers. Tactical implication: Run a crawlability audit on your top 10 evergreen pages to ensure they are accessible to AI bots like GPTBot and ClaudeBot.
Which tool do I think is best? ChatGPT, Claude Code, Gemini?
by Rachel Woods Read time: 4 minutes · Marketing
Score: +2570
Rachel Woods argues that chasing the 'best' model (ChatGPT vs. Claude vs. Gemini) is a distraction from building durable skills. Proficiency with a single tool yields higher ROI than constantly switching platforms based on benchmarks. Tactical implication: Standardize your team on one major LLM for 90 days to build deep prompt engineering libraries before evaluating competitors.
t₋2 2 days ago 2026-01-14
Evaluating AI Agents in Production
Highest rated content by TLDR AI Read time: 4 minutes · Marketing
Score: +4170
Anthropic Engineering outlines that effective agent evals require separating 'pass@k' (likelihood of one success) from 'pass^k' (probability all trials succeed), noting pass^k drops to ~0% at k=10 for inconsistent agents. They use three grader types—code-based, model-based, and human—citing that 'SWE-bench Verified' scores rose from 40% to >80% in one year. Tactical implication: Switch from 'vibe checks' to automated regression suites; start with 20-50 simple tasks based on actual user failures.
Stop bots from abusing free trials (Sponsor)
by TLDR AI Read time: 4 minutes · Marketing
Score: +2830
WorkOS Radar analyzes 20+ device signals (fingerprinting, headers) to block bot traffic and free-trial abuse in real-time with 99.99% uptime. The tool offers a free tier for the first 1,000 checks/month and integrates via a single API call to stop credential stuffing. Tactical implication: Implement Radar on signup flows to reduce CAC waste from fake accounts without adding friction for legitimate users.
Meta Unveils Sweeping Nuclear-Power Plan to Fuel Its AI Ambitions
by TLDR AI Read time: 4 minutes · Marketing
Score: +2740
Meta signed deals for 2.6 GW of nuclear capacity, including backing 1.2 GW from Oklo (Pike County, Ohio) and 8 Natrium reactors from TerraPower. The partnership with Vistra will expand output at existing plants in Ohio and Pennsylvania to power AI data centers by the early 2030s. Tactical implication: Monitor 'compute-energy' availability in 2026 roadmaps; expect rising hosting costs or 'green premium' tiers for energy-intensive model training.
// tools.directory
get(best_tools)
47 curated AI marketing tools across 8 categories
← older
page 1 of 6
// sponsored(★)
Jasper.ai
Jasper.ai
Write marketing copy 10× faster
Δ productivity: +3 hrs/week
explore( ) ↗
// review(rand)
★★★★★
"The only newsletter I read before coffee."
SC
Sarah C.
Head of Growth